Check Out Some Devilish Décor for Halloween

0
FacebookTwitterLinkedInGoogle+PinterestShare

Home owners love to decorate their homes for the holidays. But how far is too far when it comes to curb appeal with your Halloween décor? Get amused – or maybe even a little spooked – and check out this new slideshow at REALTOR® Magazine, the “Scariest (or Funniest?) Home Décor.

halloweenslideshow

Show Off a Home’s Dining Space

0
FacebookTwitterLinkedInGoogle+PinterestShare

By Melissa Dittmann Tracey, REALTOR® Magazine

Nearly three-quarters of about 1,700 home owners recently surveyed say that they use their dining rooms on a daily or weekly basis, according to the 2014 Houzz Decorating Trends Survey.

The majority of home owners surveyed say they want big tables in their dining rooms too. More specifically, rectangular tables with dark wood or glass that can seat up to six people. That is among the top requests of many remodeling home owner’s wish lists, according to the survey.

Dining Room Staging Solutions

Sandra Holmes, president of Home Staging Concepts in Weston, Fla., and president-elect of the International Association of Home Staging Professionals, had a home she staged where the existing dining table and buffet were outdating the space. What’s more, the all-white was causing the room’s potential to get overlooked.

BEFORE_dining

Photo credit: Sandra Holmes, Home Staging Concepts, www.homestagingconcepts.net

What she did: Holmes channeled a more modern, tropical look for this Miami condo’s dining room, bringing in a glass table, modern chairs and artwork, a textured rug, and set the table to show it ready for a dinner party.

AFTER_dining

Photo credit: Sandra Holmes, Home Staging Concepts, www.homestagingconcepts.net

Here’s more inspiration for dining room makeovers of your listings.

Try mismatched furniture to create more appeal.

Set the table for a dinner party.

Add a centerpiece on the table, whether a bowl of bright-colored fruit or fresh flowers.

Use a slipcover the chairs to keep it simple, elegant.

Squeeze in the largest table the space can comfortably fit to show off the full entertainment space.

Dress up the walls, with artwork or a mirror.

3 Photos That Will Make You Want to Stage a Vacant Listing

0
FacebookTwitterLinkedInGoogle+PinterestShare

By Patti Stern, Principal PJ & Company Staging and Interior Decorating

After making a desperate $50,000 price reduction on her parent’s well-maintained home a “Today Show” viewer asked real estate expert, Barbara Corcoran, if she should remove the dated furnishings. Corcoran’s advice: Never list a home without furniture. Stage it!

Vacant homes aren’t memorable and won’t stand out to buyers particularly in online listings where the majority of buyers begin their home search.

These three different vacant properties, pictured below, are a great example of how unfurnished homes can often look the same in the listing photos and get lost in a buyer’s search. Without furnishings, buyers can’t distinguish one home from another. None of the homes stand out or make it onto their “must see” list.

phpBrpYmjAM

Three different rooms, a master bedroom, living room and dining room, in three different vacant homes will look nearly identical to buyers online. Photo Credit: PJ & Company Staging and Interior Decorating

Regardless of price point, staging vacant homes is important to initially capture buyer interest and take them from the online listing to the front door. Once there, a well-staged home will help buyers emotionally connect to the property, ultimately taking their interest to the next level with an offer.

phphVPk7bAM

Photo credit: PJ & Company Staging and Interior Decorating

Our team staged this 1930, $2 million plus historic mansion. Our goal was to showcase the incredible architectural detail of the home — from the crown molding, wainscoting, windows and hardwood floors, to the fireplaces, and more.

“This grand home has a beautiful interior with stunning details,” says Joanne and John Hoye of Berkshire Hathaway Home Services in West Hartford, Conn., the listing agents for the Hartford home. “However, most of the time buyers don’t have the vision to see what a room can look like. Larger vacant homes in particular can discourage buyers, who may think they don’t have enough pieces to furnish the home. A professional stager knows how to appropriately furnish a home, selecting the right sized pieces, colors and fabrics. Buyers see an inviting home, rather than a large vacant space, and get ideas on how they can arrange their furniture in the home. Ultimately it [staging] makes the home more saleable.”

Still need convincing or help convincing your sellers? Keep these insights in mind.

· It will sell faster. A vacant property can take up to 78 percent more time to sell than comparable furnished homes, according to the Real Estate Staging Association.

· Buyers will see it as their home. Only a few buyers can visualize a vacant room decorated and furnished. The majority of buyers, on the other hand, cannot envision how they will live in the home or use a room.

· They’ll stay longer. During a showing of a vacant home, I’ve found that buyers unable to connect with the space will only stay on average 5 minutes, compared to an average 40 minutes in a furnished home.

· Their furniture will fit. Empty rooms look smaller to buyers, who more often than not will think their favorite sectional or king-sized bed is too big. In larger homes, buyers will question if they have enough furniture. Either way they’ll be calculating the additional cost of new furniture rather than focusing on the home.

· Details stand out. Architectural details and key features can stand out when a home is professionally styled and staged whereas empty rooms put a spotlight on flaws or needed repairs.

See more examples of vacant home staging at www.PJStagingDecorating.com.
PattiABOUT THE AUTHOR: Patti Stern is a principal of PJ & Company Staging and Interior Decorating, and an interior decorator and accredited home stager. She and her team offer decorating and home staging services for individuals, real estate professionals, builders, and others in the industry. For more information visit pjstagingdecorating.com. She can be reached at patti@pjstagingdecorating.com.

Help Sellers Get Their Homes Back in Shape After Halloween

0
FacebookTwitterLinkedInGoogle+PinterestShare

Show sellers how to get their home back in showing shape after the Halloween fun ends: Brand, print, and hand deliver a free article: “Egging, Toilet Papering: How to Clean Up After Halloween Pranks” from the REALTOR® Content Resource. It’s one of five free articles now available in the “Halloween Home Horrors” article package you can email or share on any of your social media accounts today.

Visit houselogic.com for more articles like this.

Copyright 2014 NATIONAL ASSOCIATION OF REALTORS®

REALTOR® Content Resource is brought to you by the NATIONAL ASSOCIATION OF REALTORS®. With it, you can download free homeownership content from HouseLogic to your marketing materials.

See the Green: The Latest Nature-Inspired Hue in Staging

0
FacebookTwitterLinkedInGoogle+PinterestShare

 

By Melissa Dittmann Tracey, REALTOR® Magazine

Stealing a note from nature, spring green and yellow-green colors are moving into more home interiors. It’s nature’s neutral color, Houzz contributor Becky Dietrich writes in a recent article at Forbes.com, “The Unexpected Color That Goes With Everything.”

And the bright green hue is perfect for staging because it pretty much goes with any other color, from oranges and yellows to grays and creams to even adding an added punch to that all-white bedroom. It also can spice up any style of home, from traditional to contemporary, by giving a room “depth and vitality” while also introducing “oomph and whimsy,” writes Dietrich.

You needn’t do an entire room in the bright color green either. It can serve as a great color pop — like just a glass bowl filled with bright green apples on the kitchen island or table. Or, try it in small doses like the throw pillows or a blanket draped along a sofa; green-colored lamps for added drama to your tables; or even in the artwork. Some are finding it as the perfect color for an accent wall to steal eyes on, say, that arched doorway.

“Anytime a room feels dreary or lifeless, consider adding green,” writes Dietrich.

See how these designers have added the color to enhance the design of their spaces.